Becoming a MTB Entrepreneur – Aaron Kerson of PNW Components

May 14, 2019

This week I’m joined by one half of PNW Components, Aaron Kerson. Aaron has previously worked as a product manager for Specialized and Marin, but his entrepreneurial streak was there from an early age, and has lead to him setting up his own mountain bike brand, PNW Components, with his wife Emily. In this episode we chat about his background, and how his experience in a number of different areas, led to him having the idea for PNW. If you’re wondering what it takes to do your own thing in the mountain bike world, then there is a lot to learn from this episode.

If you’re interested to find out more, then check out what they have to offer at pnwcomponents.com. As a Downtime listener, you can use the code ‘downtime’ at the checkout for 10% off until the end of June 2019. Also don’t forget to give them a follow on Instagram @pnwcomponents

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Here are links to Aaron’s book recommendations,

The 4-Hour Work Week by Tim Ferriss – HERE

Contagious by Jonah Berger – HERE

Art of the Start by Guy Kawasaki – HERE

If you want to share tips and advice with other podcast listeners on anything mountain bike related, you can join our Facebook group, head to www.facebook.com/groups/mtbperformance/ request permission to join the group and get involved!

You can check out our back catalogue of amazing episodes at downtimepodcast.com/episodes